Marketing yourself or your small business is a journey. In this episode, I'm focusing on what happens when you talk about what makes you unique, as inspired by Taylor Swift's journey as seen in Netflix's Miss Americana.
Action: Look at your social media feeds. Look at what you’re sharing. Look at the pictures you’re posting. And get honest with yourself.
What are you sharing because it’s expected?
What language are you using because it’s a turn of phrase that’s popular right now?
What images are you posting to keep up with an image of what’s expected or cool?
Where are you censoring yourself, and why?
On the flip of it, notice what you’re sharing that feels like you, to the core.
What are you saying that you want to say more of?
What in your social media brings you joy and highlights the things you love about yourself and your life?
And, where have you been hiding out and wanting to say something, but you’ve been quiet because of an external expectation?